Academy of Thought and Industry

Theory of Enchantment Course

DESCRIPTION OF THE PRODUCT:
Engage in this powerful online course for high school students, involving deep conversations about race, humanity, and who we are as individuals. High school credit available upon completion. Chloe Valdary's Theory of Enchantment course explores personal identity, racism, and human relationships from a place of compassion. Through a variety of engaging materials—from the Lion King to Kendrick Lamar, from James Baldwin to Brené Brown, from Nike ads to Steinbeck—students grapple with three guiding moral principles.
1. People are human beings, not social or political abstractions.
2. Criticism should be used to uplift and empower, not to tear down or destroy.
3. Everything one does should be rooted in love and compassion.

AIM OF THE CAMPAIGN: Get enrollments in The Theory of Enchantment course

WEBSITE URL: https://inbound.thoughtandindustry.com/examined-life

WHAT TYPE OF INFLUENCER ARE YOU LOOKING FOR? (Lifestyle, Beauty, Health etc) Education, Lifestyle, pop culture, social justice, audience: teens, parents of teens, educators

WHAT EXACTLY IS THE INFLUENCER REQUIRED TO DO?
- Post about the Theory of Enchantment Course on their feed and in their stories with a swipe up or link in bio.
- We are happy to offer free enrollment for a high school student in exchange for ongoing content creation about their experience in the course.

HOW MANY POSTS ARE REQUIRED? 3

WHAT SOCIAL CHANNEL DO YOU WANT TO USE? (Instagram, Blog, Stories, Video etc) Instagram posts and stories, Tiktok, Youtube

WHAT LOOK/FEEL/STYLE OF POST ARE YOU WANTING? (Informative, Fun, Sexy etc) Informative, fun, inspiring

DESCRIBE THE COMPENSATION IN DETAIL: $30/post and free enrollment for a high schooler in the course ($349 value)