Crier Communications

Sustainability + EcoFriendly Influencers Needed - June 2020

DESCRIPTION OF THE PRODUCTS: Sustainable seafood. (Wild Planet offers wild seafood products including tuna, salmon, sardines, mackerel, yellowtail and anchovies.)

AIM OF THE CAMPAIGN: Brand awareness - specifically, positioning the brand as a purpose-driven brand. They source their fish according to the highest environmental standards.

WEBSITE URL: www.wildplanetfoods.com

WHAT TYPE OF INFLUENCER ARE YOU LOOKING FOR? (Lifestyle, Beauty, Health etc) Lifestyle. Those who are eco-conscious, care for environment, live sustainably, and eat fish. We are looking to collaborate with individuals whose values are aligned with Wild Planet’s – the company cares deeply not only for the health of marine ecosystem, but our planet as a whole.

WHAT EXACTLY IS THE INFLUENCER REQUIRED TO DO? Write posts / create stories, give the brand visibility and share a few messages core to their mission, reminding/educating their community that choosing sustainable seafood over conventional makes a real difference.

HOW MANY POSTS ARE REQUIRED? 1 to start with, additional upon approval

WHAT SOCIAL CHANNEL DO YOU WANT TO USE? (Instagram, Blog, Stories, Video etc) Instagram static post and blog post (if applicable)

WHAT LOOK/FEEL/STYLE OF POST ARE YOU WANTING? (Informative, Fun, Sexy etc) Informative, educational

DESCRIBE THE COMPENSATION IN DETAIL: We are prepared to provide free product to influencer to experience, and compensation $50-$500 per post, depending on audience size, engagement, demographics