Alpha Undici

New Brand Launching - Clothing & Accessories

DESCRIPTION OF THE PRODUCT:Product Zero is our first range. The Product Zero range includes T-Shirts, sweatshirts, tank tops, crop tops, caps, beanies and phone cases, iPhone and Samsung cases (Samsung cases will be on the store by Friday) there are also biodegradable iPhone cases. The design language and theme of Product Zero is one of simple and clean designs, almost minimalist in some ways, and only available in contrasting black and white. The Second line Product 11 or Product Undici (Un Dee Chi Italian for 11) will launch in the second quarter.

AIM OF THE CAMPAIGN: the aim is two fold, firstly to help us grow our social media following, secondly to make sales.

WEBSITE URL: https://alphaundici.com

WHAT TYPE OF INFLUENCER ARE YOU LOOKING FOR? Fashion and Fashion Accessories

WHAT EXACTLY IS THE INFLUENCER REQUIRED TO DO? we would like the influencers to show off the physical product, we can decide with the influencers which product or products they would like to use in the promotion. They can show these off by modeling the product, a photo or photos of them wearing or using the product. Possibly a video for an instagram post / story can be considered.

HOW MANY POSTS ARE REQUIRED? We would like to start with a single post, if we get traction we would then expand to multiple posts. We do prefer working with the same set of influencers over time as it shows a reliability and consistency of brand.

WHAT SOCIAL CHANNEL DO YOU WANT TO USE? (Instagram, Blog, Stories, Video etc) for this initial stage just Instagram.

WHAT LOOK/FEEL/STYLE OF POST ARE YOU WANTING? (Informative, Fun, Sexy etc) it depends on the item chosen. Generally a Fun, casual and informative style, it should feel natural but have an edge or pop

DESCRIBE THE COMPENSATION IN DETAIL:
The agreed amount will be paid over by PayPal or Wire Transfer. We would work on a 75% upfront payment and a 25% on campaign launch if that is acceptable. Besides the free merchandise, we would be keen on a smaller “cash” payment and allocate the influencers with a custom coupon code, the purchaser will get 10% off and the influencers will get $1 USD for each sale processed with their voucher after after 7 days. The more successful the influencers are the higher potential to earn. in future if we work well with the influencers then we would expand the campaign and the coupon code “profit share” to 14 or 30 days after campaign end. Allowing for longer profit share earning from “late comers”