73 Originals

Collection Launch - Los Angeles

DESCRIPTION OF THE PRODUCT: New collection of backpacks, waist packs, and duffels from Outdoor Products (est. 1973) The company has been around for 46+ years designing and manufacturing backpacks and hard goods for all kinds of adventures. This new collection is a remake of our original line in '73 with modernized features and colors.

AIM OF THE CAMPAIGN: Our aim is to grow brand awareness for the collection. Our brand IG has almost 13k followers but aims to the outdoor adventures. Our new collection isnt specific to the outdoors so were creating a new audience (following) and that means starting at 0.

WEBSITE URL: 73Originals.com

WHAT TYPE OF INFLUENCER ARE YOU LOOKING FOR? (Lifestyle, Beauty, Health etc): Lifestyle, beauty, travel, fashion

WHAT EXACTLY IS THE INFLUENCER REQUIRED TO DO? Post to their feed and stories

HOW MANY POSTS ARE REQUIRED? 2-3

WHAT SOCIAL CHANNEL DO YOU WANT TO USE? (Instagram, Blog, Stories, Video etc): Instagram

WHAT LOOK/FEEL/STYLE OF POST ARE YOU WANTING? (Informative, Fun, Sexy etc) Trendy, Fashion Forward, and Fun.

DESCRIBE THE COMPENSATION IN DETAIL: Paid per posts or as a package +1 item that will be used for the posts.