ulacesneakerlaces
U-Lace is a modular no-tie sneaker lace that quickly and easily transforms lace-up sneakers into easy-on/easy-off slip-on’s .
Our aim is to make mornings stress free and less complicated for moms of school-aged kids. We also seek to make life easier and stress-free for children who struggle with the task of tying standard laces. Relieve travelers of one more headache at the airport and fashionista the ability to express themselves.
Beyond the functional - lace-up to slip-on conversion - nature of the product; our vast array of colors and lacing patterns makes the product exciting and fun for the kids and parents alike who wear it.
The aim of this campaign is to give influencers license to get as creative as they like. We do ask that the laces are worn by you, your kids, or model in all content and that you have permission to use their likeness in the content.
The focus shouldn’t be only on the laces, more-so how they are used in everyday life. The photos should look natural and candid, not posed. Lifestyle photos of homes, schools, and playgrounds are preferred; it should be a place where the family would naturally be.
If you are selected we will send you a complete brief along with a package including your free product.
