Row House is a new boutique group fitness studio that focuses on rowing-based fitness. Rowing is an amazing workout, providing low-impact, full-body benefits, and is a fantastic fitness solution for a wide demographic and fitness levels. Row House takes the stance of an inclusive, team-based approach, tracking class stats as "one boat", encouraging everyone as a team, rather than singling people out. We leave no rower behind.
AIM OF THE CAMPAIGN:
As a relatively new fitness concept to the scene, we would like to bring awareness of the benefits of rowing to the general public, and generate new leads that turn into trials/bookings at the studio.
WEBSITE URL: therowhouse.com/location/edgewater
WHAT TYPE OF INFLUENCER ARE YOU LOOKING FOR? (Lifestyle, Beauty, Health etc):
Fitness primarily, but we would like to partner with someone who believes in the benefits of a healthy lifestyle, and has followers that believe in the same. We believe rowing fitness can achieve fitness goals and play a role in the overall wellness of every individual.
WHAT EXACTLY IS THE INFLUENCER REQUIRED TO DO?
We would like for the influencer to join us for a class, and promote the workout to their network through posts and stories. Row House has an amazing workout experience with music, lights, and fantastic coaches that motivate and encourage.
HOW MANY POSTS ARE REQUIRED?
To be determined, but several posts per week consisting of posts and stories.
WHAT SOCIAL CHANNEL DO YOU WANT TO USE? (Instagram, Blog, Stories, Video etc)
Primarily Instagram, but open to other channels that can reach a larger audience.
WHAT LOOK/FEEL/STYLE OF POST ARE YOU WANTING? (Informative, Fun, Sexy etc)
Primarily informative that highlights all the features and benefits of Row House.
DESCRIBE THE COMPENSATION IN DETAIL:
Negotiable based on reach and experience . It could be on a per-post basis, or on a monthly retainer with minimum # of posts, for example. It all depends on what the influencer is able to bring to the table.