DESCRIPTION OF THE PRODUCT: a new peer-matching and social app for the infertility community. It allows people facing infertility challenges to find people who are facing similar challenges to them, and then build their own support network to confide in.
AIM OF THE CAMPAIGN: To help drive traffic to our website and encourage people to sign up for updates. The app is NOT launched yet (we need to secure additional funding), but we are trying to spread awareness that it is coming so that we can launch a strong Kickstarter campaign in the coming months. This will allow us to raise the rest of the funds and complete the build.
WEBSITE URL: www.pineapl.app
WHAT TYPE OF INFLUENCER ARE YOU LOOKING FOR? We're looking for influencers who have a strong female audience, ages 26 to 45, and who (ideally) discuss topics such as trying to conceive, infertility and IVF regularly. An influencer who has had their own infertility journey, and is open about it, would be advantageous.
WHAT EXACTLY IS THE INFLUENCER REQUIRED TO DO? Talk about pineapl with their community and encourage them to sign up for updates on our website. Tell them what's coming, why it's great and why it's important.
HOW MANY POSTS ARE REQUIRED? 3
WHAT SOCIAL CHANNEL DO YOU WANT TO USE? Ideally Instagram, but we're open to Twitter, Blogs, Facebook and YouTube.
WHAT LOOK/FEEL/STYLE OF POST ARE YOU WANTING? Anything that's informative, raw, real, honest and relatable...can also be humorous (provided it's relatable). Does not have to be all these things at once.
DESCRIBE THE COMPENSATION IN DETAIL: As a self-funded start-up, we'd love it if someone really believed in pineapl and would work with us in kind, and for the long run, but we are also able to pay £60 for 3 posts.