DESCRIPTION OF THE PRODUCT:
Kakcho is launching a new vernacular fashion app which is a content platform in its first stage. We are looking for MALE micro influencers who can make short vertical videos for us related to fashion. We are forecasting 10 Lakh downloads in the first month and only 10 selected video creators will be published on our application, resulting in getting likes, followers and engagement. Our platform is not user-generated in the first phase so only the selected 10 creators along with our 10 in-house creators will be getting exposed to the 10 lakh downloads resulting in huge engagement and giving you a quick ladder to be an being an influencer.
AIM OF THE CAMPAIGN:
Our aim is to communicate fashion in Tier 2 & tier 3 sectors as they understand it. According to our research they are the early adopters of new applications so its mutually beneficial for both the parties where we get huge number of downloads and you can get a huge following. Example : TikTok, Likee, Sharechat, Helo
WEBSITE URL:
fivapp.com
WHAT TYPE OF INFLUENCER ARE WE LOOKING FOR? (Lifestyle, Beauty, Health etc)
fashion, beauty, grooming, accessories
WHAT EXACTLY IS THE INFLUENCER REQUIRED TO DO?
1. Create Vertical Videos
2. Duration -1min to 3 min
3. Use Raw camera
4. Kakcho will be providing you an editing tool after reviewing your first submission.
5. Language: Hindi
6. Include Fashion elements in your videos for example -
a) how to do a particular hairstyle
b) how to style your Indian Outfits
c) how to accessorize your outfits
d) Skincare routine
e) facial masks & hair masks
f) heathy diets
g) fitness videos
HOW MANY POSTS ARE REQUIRED? 2 - 3 videos per day
WHAT SOCIAL CHANNEL DO YOU WANT TO USE? (Instagram, Blog, Stories, Video etc)
Your Instagram or any other social media following does not matter as this project is to create content for our application and not other social media. This is a content creation project for our android application and not a social media promotion project
WHAT LOOK/FEEL/STYLE OF POST ARE YOU WANTING? (Informative, Fun, Sexy etc)
Informative and interesting
DESCRIBE THE COMPENSATION IN DETAIL:
Price negotiable starting from Rs 1500 - Rs 5000 per month depending on the work experience and the quality of the videos