JuJuBe More Than a Diaper Bag Campaign
Ran by @jujube_intl
DESCRIPTION OF THE PRODUCT:
Welcome to the magic of JuJuBe, where we have you covered no matter what the day or night holds. All JuJuBe bags are machine washable, ultra-organized, incredibly durable yet lightweight and don’t forget include a lifetime guarantee when purchased through an authorized retailer.
Our brand started with diaper bags but we've since grown and evolved our styles to include many different bags, from children's bags, to leather backpacks and bags for dads, and more!
AIM OF THE CAMPAIGN:
This campaign seeks to highlight the many different bags we have to offer, including many that don't look or feel like our flagship Diaper Bags. We are seeking content that highlights the versatility of our many bag styles.
We are looking to connect with content creators who are interested in creating lifestyle content and expanding brand awareness for JuJuBe. Identified influencers will be seeded product from our evergreen lines and will not include limited release product launches, but successful partnerships will be considered for integration to our limited release schedule.
WEBSITE URL: https://www.jujube.com/
WHAT TYPE OF INFLUENCER ARE YOU LOOKING FOR? (Lifestyle, Beauty, Health etc)
Lifestyle / Travel / Beauty / Fashion
This campaign is seeking content creators to highlight the many non-"diaper bag" specific product types we have to offer. We are looking for product in environment shots, showcasing the product being used in a way not directly connected with family or child-lifestyle. Our products are more than just diaper bags and this campaign seeks to highlight this.
WHAT EXACTLY IS THE INFLUENCER REQUIRED TO DO?
Create and share content using provided bags. We have many different styles of bags and are open to both long-term partnerships with seasonally provided product as well as one-off or sporadic partnerships.
Partnership requirements will be discussed on a case-by-case basis and may correlate to providing content to the brand, posting content featuring the brand's products and tagging the brand and its hashtag, or both. If you have special content-creation skills to offer we are always open to new partnership types!
HOW MANY POSTS ARE REQUIRED?
Case-by-case basis, will be discussed upon approval.
WHAT SOCIAL CHANNEL DO YOU WANT TO USE? (Instagram, Blog, Stories, Video etc)
Instagram or Blog is preferred, other proposed platforms will be considered. We will also consider content creation partnerships without posting requirements for the right content types.
WHAT LOOK/FEEL/STYLE OF POST ARE YOU WANTING? (Informative, Fun, Sexy etc)
We are looking for lifestyle content that matches the brand vibe. We will be reviewing your Instagram feed for fit upon application, if you have another form of online portfolio to share, please include a link in your application. Upon approval we will share more details of image types what we're looking for.
DESCRIBE THE COMPENSATION IN DETAIL:
Partnerships will be initiated on an In-Kind basis with the potential for greater compensation in a long-term partnership pending performance of the initial partnership.
Jul 15, 2019
Jan 01, 2020
In order to apply you must meet the following criteria.
- • You have at least 5.0k Instagram followers.