DESCRIPTION OF THE PRODUCT: Good Call Bad Call app was developed by fans, for fans, as a way to engage Super Fans and let them share their opinions on big plays, questionable calls, and everything in between. Fans can vote on controversial calls, make their own call in our play-by-play (PBP) feature, disagree with fan bias, and learn about the calls that were made. Our app is geared toward sports fans likely ages 18-45, who regularly view and discuss sports. These fans don't want to be left out of the conversation, are looking to validate their own thoughts or opinions, and might be looking to enhance their live sport viewing experience from home.
AIM OF THE CAMPAIGN: The aim of this campaign is to increase brand awareness and drive downloads of the Good Call Bad Call App from the Apple and Google Play store.
WEBSITE URL: https://gcbcsports.com
WHAT TYPE OF INFLUENCER ARE YOU LOOKING FOR? (Lifestyle, Beauty, Health etc)
Sports influencers
WHAT EXACTLY IS THE INFLUENCER REQUIRED TO DO?
Weekly Instagram post in anticipation of NFL football airing on television. These times can be Sunday at 1:00pm, 4:25pm , 8:30pm OR Monday at 8:30pm.
HOW MANY POSTS ARE REQUIRED?
3 Instagram posts and 3 stories
WHAT SOCIAL CHANNEL DO YOU WANT TO USE?
Instagram
WHAT LOOK/FEEL/STYLE OF POST ARE YOU WANTING? (Informative, Fun, Sexy etc)
Sporty, Competative, Unbias, High Quality, Blue (color scheme to match logo on profile picture)
DESCRIBE THE COMPENSATION IN DETAIL: Paid $$$. The reach garnered by the Instagram posts and installs associated with timings of downloads are milestones we use to measure an influencer's effectiveness.