Brainy Chocolate Launch Campaign
Ran by @functionalchoc
DESCRIPTION OF THE PRODUCT:
The Functional Chocolate Company offers a line of decadent, vegan, Fair Trade Chocolate bars powered by a blend of proven botanicals and clinically researched ingredients for everyday health realities.
This campaign will be focused on our Brainy Chocolate, formulated for sustained focus and productivity.
Distractions abound in everyday life, pulling our concentration in countless directions. When you need to get your head back in the game, Brainy Chocolate is the solution. With a combination of trusted botanicals including ginkgo biloba, bacopa and rhodiola, paired with a proprietary blend of amino acids, omega 3 fatty acids and Chocamine®, a patented cocoa-based ingredient that may help improve cognitive function, Brainy Chocolate brings you back to center with calm focus.
Get it done with this Zesty Orange Chocolate Bar.
More information on the product and its ingredients can be found on our website here -- https://funcho.co/products/brainy-chocolate
AIM OF THE CAMPAIGN:
As students return to classrooms and workers return to office life, while others remain working from home offices, kitchens and basements, productivity and engagement are a struggle for many. Distractions are everywhere, pulling concentration in countless directions.
Whether you are on a tight deadline for work, working on a school project with your kids or just having trouble focusing on a Monday, Brainy Chocolate is here to help you get focused and improve cognitive function.
The Functional Chocolate Company wants to create awareness of our Brainy Chocolate as a healthy, natural and enjoyable option for getting focused and staying focused.
Most importantly, we just want you to share your experience with the product and encourage your followers to check out our social media pages (@functionalchoc) and website (funcho.co)
#funcho #functionalchocolate #wellness #mindfulness #sustainable #vegan #glutenfree #fairtrade #treatyourhealth #brainy #focus #treatyourself #sweettasteofHealth #focus #brainy #concentration
WEBSITE URL: https://funcho.co
WHAT TYPE OF INFLUENCER ARE YOU LOOKING FOR? (Lifestyle, Beauty, Health etc)
Men and Women of all ages who may experience having a hard time focusing throughout the day.
Men and Women’s Lifestyle, Health and Beauty Influencers with strong engagement with their followers.
Influencers that are relatable to our customers.
Influencers that are open to alternative, plant based approaches to health, wellness and happiness.
People that love chocolate as much as we do!
WHAT EXACTLY IS THE INFLUENCER REQUIRED TO DO?
We’d love for you to sample our products to get first hand experience with our Brainy Chocolate. If you find that the product is helpful, enjoyable and would help others, we’d love for you to share your experience with this product with others by posting on social media in an organic way that is relatable to your community.
**By participating, you provide permission for us to reuse and repost the content you produce in our own marketing, media and posts.
HOW MANY POSTS ARE REQUIRED?
1-2 posts per platform across all platforms where you have a significant presence. Open to collaboration on different approaches that make the most sense for your community.
ADDITIONAL ADVERTISING VIDEOS
We’d like to create a series of Short Selfie Videos (10-30 seconds) with Brainy Chocolate bar letting followers know why the chocolate is for you and why you like it. Unboxing the chocolate and trying it on camera.
Can post if appropriate but also please send to the Funcho team at [email protected].
3-4 statements/lines about the chocolate and how it helps you.
WHAT SOCIAL CHANNEL DO YOU WANT TO USE? (Instagram, Blog, Stories, Video etc)
We would ultimately like to build visibility across Instagram, Tik Tok, Facebook and Pinterest. We are open to posting on the platform(s) where you have the most engagement, as well as blogs where appropriate. Blog posts and reviews are also a great channel for these products.
WHAT LOOK/FEEL/STYLE OF POST ARE YOU WANTING? (Informative, Fun, Sexy etc)
We prefer a fun and relatable lifestyle and “use” posts rather than just shots of the product on a counter. Bars in a purse on the go, being eaten in a meeting at the office, while in class if you are a student, while hiking, working on a project, reading a book, out with your friends, shopping, unboxing the product when you receive it, etc. Any of those times you are in need of a little extra focus that would be relatable.
We’re looking for men and women that want to help each other be their best. People who may have trouble focusing throughout the day.
As a company it is our goal to make treating everyday health realities more fun and are looking for influencers that align with that mission.
We’re very open to working with you to generate content that will resonate best with your community.
Note that our products are designed to be consumed as is. They can be paired with many things, but are less effective if used for cooking or baking as the high temperatures can impact the active ingredients.
DESCRIBE THE COMPENSATION IN DETAIL:
Negotiable Combination of Product + Cash
We also offer an affiliate program for influencers that would like to join to promote the products to their followers and earn based on every sale. Inquire if this would be of interest.