About Vrai (rhymes with yay):
Vrai canned cocktails are a new line of vodka-based canned cocktails that are all-natural, certified organic and gluten free. We have two flavors, Green Tea and Tangerine. Unlike other canned cocktails or hard sodas, the fact that we use an actual spirit as our base sets us apart! Vrai means "true" in French, and truthfulness and transparency are at the core of everything we do. We like to say Vrai is made with better ingredients than you'd expect to find in a can.
Campaign Goal:
As a new brand, we are hoping to increase our brand awareness by tapping into influencers and their audience. We're looking for photos to be posted on Instagram that fall inline with your native content.
We're open to working with influencers within the following categories: food and beverage, lifestyle, food photographers, food stylists, health and wellness enthusiasts that enjoy cocktails.
Campaign Overview:
We would love for you to capture the Vrai lifestyle. From drinking with friends, to enjoying a post-hike cocktail, Vrai is perfect for those who are social, on-the-go and enjoy the simplicity a canned cocktail has to offer. We're looking for photos to be posted on Instagram that fall inline with your native content.
Amount of Posts:
To be determined on an individual project basis.
Target Channels:
Instagram
Instagram stories
Post Aesthetic:
Light, bright, easy-breezy. Images in a pool or beach setting; capturing portability/on-the-go (picnics, hikes, BBQs), at home entertaining
Compensation:
Product + Pay per post (to be determined based on your audience, reach, and typical rates)