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This is a SHIPPING CAMPAIGN: the product Accuracy² will be sent to the influencer who accepts the campaign. Please, confirm your address to [email protected]
To join the campaign, mandatory requirement is to download the app and test the product on a mechanical watch. You can use your own watch, your father's watch or a friend's one.
COMPANY INFORMATION
H2i stands for Horlogerie (i.e. Watchmaking), Innovation & Instrumentation. H2i is a young Swiss-based company acting in the mechanical watches’ precision measurement and providing performant, precise and adapted tools to the Swiss watch manufacturers. A consumer version of the watchmaking tools are now available for collectioners.
Through its brand ONEOF®, the company develops products for watch lovers as well as watch manufacturers. With ONEOF®, the idea is to detect and fight the main watch illness: magnetization. Strong magnetic fields are everywhere, generated by commonly used objects such as speakers, motors, electronic devices and even leather goods locks. Only few brands are able to propose watch movements insensitive to magnetic fields. The main symptoms of a magnetized watch are generally a low amplitude of the balance wheel and, more critically, an important loss of precision up to minutes per day.
PRODUCT INFORMATION
Two ONEOF products have been launched so far: Accuracy² and Accuracy boutique edition.
Accuracy² was specifically created for watch lovers/enthusiasts/collectors and is the focus of the campaign. Accuracy² is made of an ultra-sensitive sensor and an app. By putting your mechanical watch on the sensor, it is then able to detect every single vibration in the watch movement. Each of these small vibrations is converted into an audio signal, highly amplified, digitalized and transmitted to the device where every second, complex algorithms process tens of thousands of data. The Accuracy app automatically detects the presence of the watch on the sensor and after few seconds of initialization, you get all the detailed technical information you need in a professional and user-friendly app, including the precision of the watch (+/- x seconds or minutes a day).
In a few minutes only, you are able to know if your watch is precise (if not, then probably magnetized) and if you need to make it fixed.
OTHER KEY POINTS
In addition of technical features, this Accuracy² was created with an attention to every detail and with the objective to give the user, the best experience possible.
Here are some other key points: High-end finishings Directly inspired by watchmaking codes. No jack connector (performance) The jack connector with analog audio is outdated. The 16 bits / 48KHz digital audio used in ONEOF Accuracy² gives better measurement performance than any other product available on the market. Plug & Play (easy-to-use) ONEOF accuracy² is a stand-alone device. It requires no battery or power supply. Plug it and forget it. It is that simple.
HOW TO USE THE PRODUCT
1. Download the app from the Itunes
2. Connect the sensor with your phone through the included Apple adapter
3. Unscrew the crown of the watch if needed (screw-down crown) and put the watch on the sensor: the crown has to be in contact with the sensor, right in the logo – see picture
4. The App detects the presence of the watch and starts its initializing process.
5. The frequency is automatically computed after a few seconds only.
6. The accuracy of the watch is displayed at the top of the screen after 30 seconds
7. The measurement will continue unless the watch is removed from the sensor.
8. Go on http://one-of.com/user-manual/accuracy2/ to get more details
ADDITIONAL INFORMATION
The App update for iPhone X is still under development, should be released in early 2018. Preferably use iPhone (iOS) instead of any other smartphone running with Android. Indeed, approximately 14’000 smartphones references using Android are available on the market. Not all of them have the same quality and features.
TO DO FOR BLOGGER
4 pieces of content (1 blog post + 3 social posts on Facebook and Instagram)
1. BLOG POST
- Download the app and test the product on a mechanical watch.
- Write a blog post about your experience.
- Creatively present Accuracy² emphasizing its useful function and user-friendliness.
- Use a modern / contemporary / refined atmosphere .
- Take pictures of the product in their own universe.
- Thanks to the great finishings of the Accuracy² and its size, the product can be shot in a large range of contexts:
among a watch collection
alongside other “design” products (Apple products, headset, notebook, frames, architecture books, furniture, etc.)
in a business-oriented background (suitcase, suit, tie, dressing, etc.)
in the daily life (terrace of a coffee, with friends, etc.)
sample pictures available here (do not use for publishing!)
enter the mandatory link to the landing page http://l12.eu/oneof-accuracy2-1927-au/@userCode (use an anchor text)
2. POST ON FACEBOOK
- Take pictures of the product in their own universe.
- Enter the mandatory link to the landing page
- Enter the brand watch name (to create more connections) using @
- Enter the mandatory hashtag #takecareofyourwatch #oneof #accuracy #ad
3. POST ON INSTAGRAM
- Take pictures of the product in their own universe.
- Enter the mandatory hashtag #takecareofyourwatch #oneof #accuracy #precision #watch #watchporn #watchoftheday #brandwatchname (ex: omega, rolex) #ad
- Tag the product with @oneof_swiss
- Enter the website link in bio
4. POST ON INSTAGRAM OR FACEBOOK
- Take a picture or creata a video (the video don't need to be approved before publishing)
If you chose the video, you can chose between:
measurement in live if short enough;
way to use the product;
comments on what they are doing and impressions.
- Enter the mandatory hashtag #takecareofyourwatch #oneof #accuracy #precision #watch #watchporn #watchoftheday #brandwatchname (ex: omega, rolex) #ad
- Tag the product with @oneof_swiss
- Enter the website link in bio
TO DO FOR SOCIAL INFLUENCER
3 pieces of content (3 social posts on Facebook and Instagram)
1. POST ON FACEBOOK
- Download the app and test the product on a mechanical watch.
- Creatively present Accuracy² emphasizing its useful function and user-friendliness.
- Use a modern / contemporary / refined atmosphere.
- Take pictures of the product in their own universe.
- Thanks to the great finishings of the Accuracy² and its size, the product can be shot in a large range of contexts:
among a watch collection
alongside other “design” products (Apple products, headset, notebook, frames, architecture books, furniture, etc.)
in a business-oriented background (suitcase, suit, tie, dressing, etc.)
in the daily life (terrace of a coffee, with friends, etc.)
sample pictures available here (do not use for publishing!)
- Enter the mandatory link to the landing page
- Enter the brand watch name (to create more connections) using @
- Enter the mandatory hashtag #takecareofyourwatch #oneof #accuracy #ad
2. POST ON INSTAGRAM
- Take pictures of the product in their own universe.
- Enter the mandatory hashtag #takecareofyourwatch #oneof #accuracy #precision #watch #watchporn #watchoftheday #brandwatchname (ex: omega, rolex) #ad
- Tag the product with @oneof_swiss
- Enter the website link in bio
3. POST ON INSTAGRAM OR FACEBOOK
- Take a picture or create a a video (the video don't need to be approved before publishing)
If you chose the video, you can choose between:
measurement in live if short enough;
way to use the product;
comments on what they are doing and impressions.
- Enter the mandatory hashtag #takecareofyourwatch #oneof #accuracy #precision #watch #watchporn #watchoftheday #brandwatchname (ex: omega, rolex) #ad
- Tag the product with @oneof_swiss
- Enter the website link in bio
KEYWORDS
Mechanical watch, magnetism, collectioner, Accuracy²by ONEOF.
TO DO
Specifically you have to test a mechanical watch (it is mandatory to see a mechanical watch on the sensor) and talk about the results (precision).
Clean the product before shooting it (avoid fingerprints etc.)
The “crown” of the watch needs to be in contact with the sensor and inside the logo 1.
DON'T
Do not mention brand in a negative way (even if the result is not good. Remind that magnetization is caused by magnetic fields, not by the product itself).
Do not take picture of the product with food.
For questions, please email [email protected]
