DESCRIPTION OF THE PRODUCT: 'Brand X ' Pour-Over is a convenient, 1-2-3 step process to handcraft coffee-house quality coffee at home, in seconds.
AIM OF THE CAMPAIGN:The main objective of this campaign is to drive awareness and education on why the Pour-Over method brews a better cup of coffee and explain the important role the coffee filter plays in this process.
WHAT TYPE OF INFLUENCER ARE YOU LOOKING FOR? (Lifestyle, Beauty, Health etc) Lifestyle, Fashion, Family Food/Drink
WHAT EXACTLY IS THE INFLUENCER REQUIRED TO DO? Create blog/social posts about the 'Brand X' Pour-Over that discuss key benefits of Pour-Over - better flavor, ease of brewing, environmentally friendly, handcrafted personalization, experiential in nature, and provide a unique discount code for followers to e-commerce
HOW MANY POSTS ARE REQUIRED? 1 Instagram post + 1 Blog post
WHAT SOCIAL CHANNEL DO YOU WANT TO USE? (Instagram, Blog, Stories, Video etc) Instagram post + blog post (desired)
WHAT LOOK/FEEL/STYLE OF POST ARE YOU WANTING? (Informative, Fun, Sexy etc) Informative posts on how to use the Pour-Over method and products for 'Brand X'
DESCRIBE THE COMPENSATION IN DETAIL: Influencers will receive product samples in addition to a fee for the collaboration