bellalifestyle
DESCRIPTION OF THE PRODUCT: kitchen appliances, specifically Bella Pro Air Fryer ($149-199 MSRP)
AIM OF THE CAMPAIGN: content creation and engagement
WEBSITE URL: www.bellahousewares.com
WHAT TYPE OF INFLUENCER ARE YOU LOOKING FOR? (Lifestyle, Beauty, Health etc) lifestyle - moms who cook at home
WHAT EXACTLY IS THE INFLUENCER REQUIRED TO DO?
Walk us through a typical day of your life in quarantine. We’d like you to send us at least 10 frames of what goes on in and out of your kitchen. Introduce yourself and where you’re quarantining, how many kids you have at home, and say you’ll be taking over Bella for the #CookwithKidsChallenge.
CONTENT IDEAS :
What do you make for breakfast for yourself + your kids?
What is your go-to kid-approved lunch?
What are you all snacking on throughout the day?
What’s for dinner and how are you making it?
Please feel free to use any sort of funny, personable add-ons in between - your at home workout, morning skin care routine, a weather report from your backyard, a shot of the kids in their facemasks, activities or rituals that have been crucial in keeping you (or the kids) sane, what it’s like being homeschooled… whatever makes it feel like an accurate representation of your typical day!
SHOUTOUT : #CookwithKidsChallenge
To open and close out the video, please “challenge” everyone to participate in the fun #CookWithKidsChallenge that Bella has going on right now - everyone who participates is automatically entered to win a free BELLA PRO Air Fryer!
THE CHALLENGE : to enter, all you have to do is post content of what cooking with kids looks like for your family. Use the hashtag #CookwithkidsChallenge and tag @Bellalifestyle to enter. Then you can challenge 5 friends by tagging them in your posts. It can be a picture or a video, in stories or a post, and can feature anything related to cooking with kids in the house - funny/weird snack combos, dirty dishes overflowing the sink, pinterest food fails, recipes that your kids ask for over and over, a snapshot from the dinner table, what you’re cooking for dinner, etc.
HOW MANY POSTS ARE REQUIRED? at least 10 story frames
WHAT SOCIAL CHANNEL DO YOU WANT TO USE? (Instagram, Blog, Stories, Video etc) Instagram
WHAT LOOK/FEEL/STYLE OF POST ARE YOU WANTING? (Informative, Fun, Sexy etc) unfiltered! real, authentic, warm. Not overly staged.
DESCRIBE THE COMPENSATION IN DETAIL: we are flexible and open to paid and/or in kind.
