DESCRIPTION OF THE PRODUCT: Softsoap is the trade name of Colgate-Palmolive's liquid hand soap and body wash.
AIM OF THE CAMPAIGN: To drive awareness of the diverse set of fragrant hand soaps and to drive purchases through Wal-Mart.
WEBSITE URL:
WHAT TYPE OF INFLUENCER ARE YOU LOOKING FOR? Lifestyle, Beauty, Mommy Blogger,
WHAT EXACTLY IS THE INFLUENCER REQUIRED TO DO? Post 1-3 (TBD) images with the Softsoap hand soap in a creative and authentic way to their audiences. Must mention that availability through Wal-Mart.
HOW MANY POSTS ARE REQUIRED? 1-3 (TBD)
WHAT SOCIAL CHANNEL DO YOU WANT TO USE? Instagram
WHAT LOOK/FEEL/STYLE OF POST ARE YOU WANTING? Fun and creative.
DESCRIBE THE COMPENSATION IN DETAIL: TBD