Crayola is looking to partner up with some inspiring moms who love creating with their kids, and even some fun for themselves. What is the Crayola® CIY BoxTM? It’s creativity, delivered. The Crayola® CIY BoxTM is the only monthly subscription box for the Crayola® crafter in everyone.
What’s in a Crayola® CIY BoxTM?
● Everything a crafter needs - We provide all the craft supplies a subscriber needs to create 2 premium crafts: everything from Crayola® art products to fun embellishments. It’s hassle-free and fun.
● Crafting Inspiration - Subscribers get an easy-to-follow instruction booklet with detailed steps, plus a crafters challenge to stretch their skills. They receive access to inspirational photos, templates and how-to videos in our exclusive online craft library.
● Fun Surprises - In addition to Crayola® CIY BoxTM supplies, each box is packed with surprise gifts, delightful treats, unique samples and coupons for subscribers to discover every month.
Website: CrayolaCIYbox.com
Giveaway Guidelines
We invite the influencer to roll-up their sleeves and enjoy creating one or both of the crafts for inspirational content! For this giveaway, we ask that the influencer posts the following photos: 1) an open box, 2) completed craft, 3) a “process” photo of the influencer working on the craft. The influencer will have one Crayola® CIYTM Box to gift- away. To enter the giveaway challenge a follower must like the post and tag a friend.
Caption/Visual Guidelines
The caption should be positive and reflective of the fun and convenience the Crayola® CIY Box provides. When using the box name it is imperative the influencer includes the ® and TM symbol in the appropriate places, as shown above. If the influencers uses “Crayola” separately, they must use Crayola® per brand guidelines.
Keywords to use in the caption include: subscription box, craft-spiration, share-worthy projects and designed for the Crayola® crafter in everyone. The aesthetic of photos should be inspirational and reflective of the fun for Crayola® crafting. If possible, we ask that the influencer displays the completed craft in a dynamic way – think Pinterest! For example, the marble clock could be displayed on a bookshelf, the box could be pictured on the influencer’s doorstep, the marble dish could be shown holding jewelry, or the influencer could be shown working on the project with their child or friends. It is key that the photos represent the ease of the crafting process and the quality experience the crafter is having. The craft should take up the majority of the frame and should not be lost amongst other items.
Hashtags to Use
Please use the hashtag #CrayolaCIYBox on every social media post.
Other suggested hashtags include: #CrayolaCIYCommunity #Crayola-Inspired #CraftinessIsHappiness
#CreateItYourself #Crafty #CrayolaCIY #Crayola #Makers
Unique Codes & Links
Once we have the name of the influencer, we will provide you with an exclusive 15%
discount code, as well as a bit.ly with a UTM code to track subscriptions. We ask that
the influencer uses their specific code so we can attribute sales to their post.